Product Marketing Intern

What does a product marketing intern do? What are the duties he needs to perform as an intern for product marketing within a company? To know, keep on reading below.

Product Marketing Intern

A product marketing intern is a person that is responsible for all the product marketing activities that are performed by a company to promote its products. 

The main task of a product marketing intern is to promote the products of the company he works in. Therefore, this intern is responsible for the product promotions and the marketing campaigns that are held by a firm to increase the sales of its products.

Then, another task of a product marketing intern is to create and develop a new product line for a company. He needs to do market research and prepare reports and recommendations regarding the same. He needs to check the market competition and conduct market surveys and report on that as well.

The duties of a product marketing intern also include conducting seminars, workshops and conferences. This is to spread awareness about a particular product in order to boost its sales. This internship position also involves creating new promotions, advertisements, brochures and press releases for a company’s products.

A Product Marketing Intern Requirements

This internship is open only for those students who have completed their graduation in any branch of management or commerce from any reputed university. Along with their graduation certificate, these students will have to provide their resume so that their application can be considered by the company.

Further, an applicant for this internship position should be between 18-28 years of age so that he can be eligible for this internship program. Along with these qualifications, he should possess good communication skills. Also, he needs team spirit and an ability to work under pressure as well as independently too.

Then, a candidate applying for this internship program should be able to know how to use technological tools. Such as MS Word, Excel and PowerPoint work so that they can use them while performing their jobs within a company.

What Are the Benefits of These Internships?

Firstly, students can learn a lot of things while interning at a company. This can help them in their future jobs as well and they can get good recommendations from companies after completing their internship program at these places.

What are the other benefits of a product marketing internship? There are several benefits of these internships. Here are the following:

1. They help students to figure out what career path they want to take in their lives.

2. They also help students to know more about their targeted career path and what it requires from them.

3. This internship helps students to build up a strong network among other professionals within the same field.

4. It gives students an idea about the work environment and culture of offices which is essential for their future careers.

5. It also helps them to improve their communication skills, leadership skills and decision making skills. As well as other soft skills that are required by employers while hiring new candidates.